Posts

Best SEO Tips And Tricks To Rank Higher In SERP

Image
If you intend to enjoy success online, you require to employ powerful SEO strategies. The focus of SEO is to put your website in front of more people in the search engine result pages. The closer you are to the first ten results of any search term, the higher the traffic you can attract. Best SEO Tips & Tricks to Boost Rankings in 2020 1. Change Your URL Structure: If your blog URL is such that the date of the post is highlighted, you require to ensure that the URL structure reflects any future updates. This is the only way your updates can get picked up by Google while the overall content remains relevant. Some people elect to hide the date of posts to keep them evergreen . This may be counterproductive as both the web users and Google love to know if a post is current and relevant today. If there are similar posts to yours with a recent date highlighted, they will most likely rank higher. 2. Optimize for Mobile: Google loves Web Sites that are optimized for mobile be

Best SEO Practices For Launching A New Website

Image
Launching a new web site is an important milestone, whether you are a humble start-up or a big multi-national company. Along with all of the factors that make up a good web site, thinking about SEO is critical for a new web site too. SEO is a long-term process and results are rarely immediate, but the first steps can have a big impact on the website’s potential to page rank in the Google search for its target keywords and start bringing in traffic and leads. Here are the best SEO practices that you should follow before launching your new website. 1. Website Images: Images and graphics are an integral part of websites. Hence it is important to optimize them for the search engines by adding Image Name, Alt tags to them. Alt tags or alternate text is the textual description of a particular image that helps the search engines to understand the content of the image as it can't read the images and offer any  context to the reader should the image fail to load. 2. Get the UR

Duplicate Content SEO Advice From Google in 2020

Image
Google Search Console Help Centre states that: “Duplicate content refers to substantive blocks of content within or across domains. That either completely matches other content or are appreciably similar. Duplicating content from another source or e-commerce sites that provide generic product descriptions from suppliers about products are to be anticipated. It becomes a matter of concern when a number of website pages host similar content. It affects the website search engine ranking and can cause it to vanish from the SERPs. Search engines do not display multiple pages of similar content; they display the website whose pages best matches the viewer’s query. Secondly, if inbound links point to several pages that contain duplicate content across a number of websites, the strength of the inbound link dilutes. There are plenty of choices when it comes to searching for an online plagiarism checker. You can try them as some are free, and others offer a free trial. Top 5 Tools That

How Digital Marketing Will Transform Real Estate Industry in 2020

Image
Today, most of the marketing strategies are focused on the visibility of their service, product or organization on the internet. The real estate industry is no exception. Truth is digital marketing has brought a transformational change in the real estate market. Today, buyers, as well as renters, do most of the find on the Search Engine. They shortlist the properties and then go for a visit. Digital marketing has made the entire process of buying and renting a property quite convenient and easier. Hence, it all comes down to "what they see online, have a lot of impact on their decision regarding the property." Digital marketing has changed the way real estate agents used to work. With buyers taking the property tour online and filling papers online, realtors can save a lot of their time and effort. With digitization, numerous potential buyers can see the same property at the same time. This way, a realtor can deal with numerous buyers without giving each a personal visi

How Digital Marketing Agency Boost the Growth of Small Businesses..?

Image
Are you struggling since quite a few months to make your small scale business to rank high in the search engine? You do not even avail the desired results with offline marketing. Well, the best way to improve your website search engine ranking and avail satisfactory results at the earliest is hiring a Social Media Marketing Agency in Mumbai. Benefits of Hiring a Digital Marketing Agency for a Small Company: The digital world makes any news viral within seconds, but, the main clause is that you should have an active SEO Agency in Mumbai ; that is highly experienced and well-versed with the latest white-hat digital marketing tactics. Digital Marketing Company in Mumbai gives you the best possible results as far as your marketing expectations are concerned. These Marketing Agency Help in The Following Ways: Following different ways to improve your rankings on several search engines. These ways include PPC, email marketing, guest posting and much more. Help you improve you

How To Use Google Webmaster Tools for SEO

Image
Google webmasters is an easy and efficient tool, with the purpose of helping your website standout among the millions of websites on the web. It is basically a tool that enables you to track the performance of your website in the search engine with the help of Google's search consoles as well as multiple other functions. Google Traffic Data for your website The Primary Functions of Google's Search Console Verify if Google can crawl your website Troubleshoot issues related to indexing Re-indexing of new as well as updated content Questions visitors typed that lead them to your site Number of times your website appears in Google search results Click through rate for different sections of your website Show alerts in case of indexing, spam Troubleshoot issues related to AMP Troubleshoot issues related to search features Lists websites that are linking to your site Troubleshoot issues related to mobile usability Understanding the basics of the above functions

Top Digital Marketing Trends To Consider For 2020

Image
Technology has turned the world into a global village in terms of effortlessly connecting people from different countries and cultures. In the digital era, sharing information is easier than it ever has been before. Each year, new tools and technologies have emerged and the marketing technology landscape has swelled to 7,040 solutions. Marketers can now choose from a dizzying array of options to connect to new audiences, promote their products, or build brand loyalty. Here are 4 key digital marketing trends that you should consider investing your time and resources in to succeed in 2020. 1. Next-GEN SEO: Right now, a lot of different changes are taking place in the search engines industry and updates are happening constantly. These changes have profoundly affected the user’s search results. Most notably, Google’s BERT update has made a major impact on the SEO world. The BERT abbreviation stands for Bidirectional Encoder Representations from Transformers. It’s a deep learning